By Mary Jaksch

Raiders of the Lost ...

By Mary Jaksch, Chief Editor of Write to Done

Let’s say you want to write about a dry subject like how to use backlinking for SEO (Search Engine Optimization).

How can you make readers sit up and take notice – and entertain them at the same time?

Here’s a challenge for you …

Imagine writing an intro which weaves together the following topics: ancient civilizations, India, the jungle, mysterious temples, tigers, dark passages, snakes hanging from the ceiling, forgotten gods, altar carvings that reveal hidden secrets – and SEO.

It’s impossible, right?

Andy Fletcher managed to do just that in the intro to his report Backlink Leverage.

Here’s how he crafted his intro:

You’ve... More...