By Mars Dorian
Most people think that you have to deliver grand, epic things to blow your people away – you know, things like having a grrreat web design, crafting kick-ass products and/or offering the best customer service in the world.
That’s challenging and takes insannnne effort – life doesn’t have to be that hard.
In fact it’s the little surprises that can make the biggest impact on your audience and clients.
And before we uncover the secrets behind unleashing positive surprises, let’s first clarify why they’re sooo effective…
Why positive surprises are abso-fucking-lutely powerful
People say they LUV surprises, but that’s bullshit raised to the second power.
People luv POSITIVE surprises – the ones that take them off-guard while slamming a smile on their... More...