By Justine Lee Musk
I was reading the blog Transmythology when I came across this:
“Part of the reason that a number of recent theatrical releases have failed to entice a younger demographic is that a 90-120 minute story – when unsupported by larger engagement – is a tricky sell to audiences who are accustomed to being engaged around the clock.”
Which made me think about how it’s a new world now. Audiences expect a deeper sense of ‘engagement’ with your writing — and with you. If they love your book, they don’t want the experience to end when they turn the final pages; they expect that experience to carry over online, with the story of you.
The most amazing thing about social media is that it gives you the chance to invent yourself, your – for lack of a... More...
