A guest post is by Mathew Carpenter for Problogger
I’m an avid blog reader. My Google Reader is packed with hundreds of different blogs, each one covering a subject that I may or may not be directly involved in. There’s the work and marketing category, the finance blogs, and then the blogs that deal with subjects I really don’t know anything about, nor do I have any interaction with in my work or personal life.
Every time I scan over these blogs, I’m reminded of how I came into contact with them in the first place. It wasn’t through search, or even social media. It was because the authors of these blogs—ones that I would never have found on my own—went out of their way to pen a guest post for another blog I followed.
There’s a... More...
