By Paul Johnson

Using the experience perfected at its 123 spas around the globe, Hilton Hotels & Resorts launched a new spa concept towards the end of last year – eforea: spa at Hilton. The first eforea spa was opened at Hilton Short Hills in New Jersey, a AAA Four Diamond hotel located 45 minutes from Manhattan. eforea will feature a full menu of treatments and products, including three signature treatments or “journeys” comprised of a selection of face, body, and massage treatments with select add-in options. The spas will use and offer for sale products from three high-end beauty companies: Kerstin Florian, L’ITYA organic products and VitaMan, an Australian men’s skincare line. Currently there are more than 80 Hilton hotels under development that will feature eforea... More...